DubaiSUP

The largest paddleboard distributor in the Middle East

We're building a paddleboarding culture across the Middle East.

Try First. Buy Next. — we also run guided tours on Dubai's calm water. Explore tours

The brands we distribute

DubaiSUP is the official Middle East distributor for three leading paddle and board brands — the same boards you ride on tour.

  • eSUP
  • Skatinger
  • Plank Zone

Try First. Buy Next.

One ecosystem, five pillars

Premium Boards

Hand-picked boards from eSUP, Skatinger and Plank Zone — retail on Amazon, wholesale on WhatsApp.

Buy on Amazon

Tours

Guided sunrise and private sessions on Dubai's calm morning water — first-timers welcome.

Explore tours

Education

Lessons and coaching programs are taking shape — message us to be first to know.

Ask on WhatsApp

Community

Sunrise paddles and social sessions are coming together — message us to join early.

Join on WhatsApp

Distribution

Official Middle East distribution for three brands — wholesale enquiries answered on WhatsApp.

Wholesale on WhatsApp

For Hotels & Businesses

Wholesale equipment, branded guest tours, and partnership commissions — for hotels, watersport centers, and companies.

Explore B2B partnerships

Born on the water

For generations, our families made their living on the water — the sea was never a destination, it was home.

DubaiSUP was born from a simple idea: a city surrounded by water deserves a culture that lives on it, not just beside it.

We're not simply selling boards — we're helping more people build their own relationship with the sea.

Read our story

On the water

Overhead view of a paddler kneeling on a pink stand-up paddleboard at dusk
Paddleboarder gliding across calm water toward the Dubai coastline
Stand-up paddleboarder on open water near the Dubai skyline
Smiling paddler carrying a board at the beach car park
Instructor inflating a board while a child smiles under a beach cabana
Paddler heading toward the sunset over the Dubai skyline

Paddlers say

Magical sunrise session — felt safe the whole time.
Sara
So calm and beautiful. Booked again the next week.
Ali

From the blog

A First-Timer's Guide to SUP in Dubai

Where to paddle, what board to pick, and how to stay cool in the Gulf heat.

Ready to ride with us?